The Beauty & Wellness Glossary
Plain-English definitions for every service, treatment, and technique in beauty, personal care, wellness, and birth care.
A
B
Balayage
A freehand hair-coloring technique where lightener is hand-painted onto strands to create soft, sun-kissed highlights without harsh regrowth lines.
Beard Trim
A grooming service that shapes, lines, and shortens a beard to a defined silhouette.
Brazilian Blowout
A branded smoothing treatment that bonds a protein solution to the hair to reduce frizz and create lasting smoothness without permanently straightening.
Brow Lamination
A semi-permanent treatment that restructures brow hairs to lie in a uniform direction, creating a fuller, brushed-up appearance.
C
Chemical Peel
A skin-resurfacing treatment that uses acids to exfoliate the top layers, improving tone, texture, and the appearance of fine lines and dark spots.
Color Correction
A multi-step service to fix, neutralize, or re-formulate previous hair color — often after box dye, brassy tones, or banded color.
D
Deep Tissue Massage
A massage technique that uses sustained pressure on deep layers of muscle and connective tissue to release chronic tension.
Dermaplaning
A physical exfoliation treatment that uses a sterile surgical blade to remove dead skin cells and fine vellus hair (peach fuzz) from the face.
Doula
A trained, non-medical professional who provides physical, emotional, and informational support to families before, during, and after childbirth.
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