Salon Retail Margin Calculator
See how much profit your salon makes from retail product sales — including stylist commissions on retail.
Understanding Salon Retail Margins
Retail product sales are one of the most overlooked profit centers in salons. The average salon earns 15–20% of total revenue from retail, but top-performing salons achieve 30–40%.
Margin vs Markup: Margin is profit as a percentage of selling price (recommended: 50%+). Markup is profit as a percentage of cost (recommended: 100%+, or 2x cost). A product that costs $12 and sells for $28 has a 57% margin and 133% markup.
Stylist retail commission typically ranges from 10–20% of the retail sale price. This incentivizes recommendations but reduces your margin. Factor this into pricing.
Industry data shows that increasing retail attachment rate by just 10% can add $30,000–$60,000 in annual profit for a mid-size salon.
Everything Beautifyx actually does
One place to run bookings, payments, clients, staff and marketing — built for beauty, wellness and birth professionals.
Online booking
A booking page clients can use 24/7, with deposits, reminders and no double-bookings.
Payments & checkout
Take cards, cash, tap to pay and payment links, with receipts sent automatically.
Client records
Visit history, notes, photos, consent forms and intake forms in one client file.
Marketing & reminders
Automatic appointment reminders, review requests and campaigns to past clients.
Inventory & costs
Track product use per service so you can see the real profit on every appointment.
Your own website
A booking-ready site and public profile that gets you found by new clients.
Start free, grow into the full platform
Pick the door that fits where you are today. All three lead to the same place: a business that books itself.
Claim your free profile
Free profile: add your services, photos and hours so clients can find and book you.
Or read it right now: 7 ways to fill your calendar next week